Do Personalised Badges & Tags Make You More Approachable? A Social Science Breakdown
First impressions can be very important in social interactions as they tend to determine the course of a conversation. Even a mere visual indicator like personalised badges or a name tag can help people to feel more welcome. According to social science research, these minor identifiers are not only communicative in terms of names, but they can also influence the level of trust, perception, and communication. The Psychology Behind Personalised Badges Badges are personalised and serve the purpose of socialisation. Psychologically, human beings are programmed in such a way that they react well to familiarity. It creates transparency when one is wearing a badge with his or her name, and it also minimizes the confusion of ambiguity. This instant identity revelation reduces social barriers, which makes other people approach them. Besides, when used along with visual cues, like color coding or role markers, badges can also imply professional or personal intere...